Technology Product
Management and Marketing

Marketing to the Power of 5

The people at P5 Group bring a real-world understanding of product management and technology marketing for companies with complex sales, long buying cycles, premium prices or agile methodologies. Your success in the marketplace depends on how you integrate the five P’s of marketing: product, price, placement, promotion, and people. These are the engines of B2B technology revenue. They span product management and marketing communications. We get them to work in unison to propel your company ahead of others.

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Product Marketing

Experienced marketing leaders deliver positioning, messaging and communications strategy tailored for the complex sale of B2B technology. You will clearly communicate the value of your innovation at every step of your sales process.

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Product Management

Training by qualified professionals will teach your team to be effective in product planning, pricing, channel strategies, launches — and deliver the right products on time. Our Agile Product Management workshop teaches Product Owners how to be stronger contributors and partners with the PM team.

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pentaDiagram

Technology Sectors

Product Management and Marketing of enterprise software and hardware, SaaS and technology-based business services.

Marketing of technologies for Call Centers, Customer Service Experiences, and Unified Communications.

Marketing of energy efficiency and renewable energy technologies.

 

thanksyouServing the tech industry since 1998

P5 Group celebrates 20 years of helping great companies succeed. Thank you AT&T, Avaya, Johnson Controls, McKinstry, Microsoft, Powerit and our many other clients.